Pavilion Publishing and Media Ltd
Blue Sky Offices Shoreham, 25 Cecil Pashley Way, Shoreham-by-Sea, West Sussex, BN43 5FF, UNITED KINGDOM
In spite of overwhelming clinical evidence to support the cardiovascular benefits of antihypertensive treatments, less than half oftreated hypertensive individuals achieve good blood pressure control. Poor concordance remains one of the major obstacles inpreventing adequate control. It is estimated that between 50% and 80% of hypertensive patients do not take all of their prescribedmedication, resulting in potentially major adverse consequences. Involvement of patients in decisions about their treatment, adaptingconsultation style to meet patients’ needs, simplification of treatment regimens using combination therapy with flexible dosingcomponents are just some of the ways that may enhance concordance.
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