By 2050, nearly two billion people—more than three times as many as today—will be aged 60 and over. This means that the costs of providing healthcare will continue to increase as older adults are more likely to be affected by long-term, chronic conditions according to a new report. The report from the Economist Intelligence Unit, sponsored by Pfizer, argues that investment in promoting healthy ageing will pay dividends for cash strapped governments. The report found that age related, infectious and non-infectious diseases such as dementia, pneumonia and diabetes are affecting older adults for longer periods of time, adding to healthcare costs and severely affecting a person’s productivity and need for support. In addition, global healthcare reforms, increased mobility and evolving attitudes mean that governments must foot the bill for caring for their older citizens. Some governments are finding it difficult to keep up with the rise in chronic conditions since, to date, most healthcare systems have focused on treating acute illness. Preventive care and healthy ageing: a global perspective is available free of charge at healthyageing